JOB TITLE: Marketing Executive


Industry : Sales & Marketing Job Location : Blackpool
Job Reference : 6565CB Job Category : Marketing
Employment Type : Permanent Posted : 31/08/2010
 
Salary & Benefits : £20000 - £25000 per annum
 
Experience Required : See Job Description
 
Education Required : See Job Description



Please note you must be permitted to work in the EC to apply for this job.

Job Summary

Bluefire Consulting are recruiting for an experienced Marketing Executive/PR Executive in Blackpool within the Events arena.


Job Description

Bluefire Consulting are recruiting for an experienced Marketing Executive/PR Executive in Blackpool within the Events arena.


The Marketing Executive's main duties will be:

- Creating and implementing marketing strategies and campaigns to promote events and services.

- Event planning and organising.

- Liaising and networking with customers, colleagues and partner organisations.

- Communicating with target audiences and managing customer relationships.

- Sourcing advertising and writing press releases for local media, magazines and radio.

- Liaising with suppliers and managing the production and distribution of marketing materials such as event guides, leaflets, posters and e-newsletters.

- Expanding and updating customer databases.

- Conducting market research such as questionnaires and focus groups.

- Budget management.

- Evaluating and analysing of marketing campaigns.

- Monitoring competitors' activity.


Previous experience within a Marketing Executive/PR role is essential for this position. A degree in marketing (or equivalent) is preferable. Whilst a background within events management would be favourable, it is not essential. The Marketing Executive must be competent using Microsoft Office, and experience of using Photoshop would be preferred. The successful applicant must be able to demonstrate experience in devising and implementing a full marketing campaign and event planning.


Job Keywords

Marketing; PR; Events Management; Campaign Management



Bluefire Consulting is an equal opportunities Employment Business/Agency specialising in Marketing recruitment on a UK wide basis.

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